Principal Product Designer,LBP
Product, Design
San Francisco County, CA, USA · San Francisco, CA, USA
USD 180k-290k / year + Equity
Posted on May 9, 2025
Company Description
LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.
Join us to transform the way the world works.
Job Description
This role is based in San Francisco, Sunnyvale or New York
At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.
LinkedIn was built to help professionals achieve more in their careers, and every day millions of people use our products to make connections, discover opportunities, and gain insights. Our global reach means we get to make a direct impact on the world’s workforce in ways no other company can. We’re much more than a digital resume – we transform lives through innovative products and technology. At LinkedIn, we strive to help our employees find passion and purpose. Join us in changing the way the world works.
LinkedIn’s vision is to create economic opportunity for every member of the global workforce. Our global Product Design team advances this vision through quality, inclusive design. We’re passionate about designing an equal, fair, and accessible platform that’s modern, engaging, and responsible.
About the Team:
The LinkedIn Business Platform powers the end-to-end purchase lifecycle for LinkedIn’s online and field-sold products. It supports critical business functions across multiple customer types, geographies, and product lines. Designed for adaptability and scale, the platform serves as the foundation for seamless transactions and enables multi-dimensional growth for the company.
About the Role:
We’re hiring a Principal Product Designer to lead 0→1 and platform-level design initiatives focused on scaling self-serve and AI-driven automation across LinkedIn’s core experiences. This is a high-impact role that blends system thinking, strategic foresight, and hands-on design leadership to drive platformization efforts and create cohesive, scalable solutions for diverse user needs and business contexts.
Why join the Product Design team at LinkedIn?
Responsibilities:
Basic Qualifications:
The pay range for this role is $180,000 to $290,000. Actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years & depth of experience, certifications and specific office location. This may differ in other locations due to cost of labor considerations.
The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For additional information, visit: https://careers.linkedin.com/benefits.
Additional Information
Equal Opportunity Statement
We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.
LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.
If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at accommodations@linkedin.com and describe the specific accommodation requested for a disability-related limitation.
Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:
LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.
San Francisco Fair Chance Ordinance
Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.
Pay Transparency Policy Statement
As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.
Global Data Privacy Notice for Job Candidates
Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.
LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.
Join us to transform the way the world works.
Job Description
This role is based in San Francisco, Sunnyvale or New York
At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.
LinkedIn was built to help professionals achieve more in their careers, and every day millions of people use our products to make connections, discover opportunities, and gain insights. Our global reach means we get to make a direct impact on the world’s workforce in ways no other company can. We’re much more than a digital resume – we transform lives through innovative products and technology. At LinkedIn, we strive to help our employees find passion and purpose. Join us in changing the way the world works.
LinkedIn’s vision is to create economic opportunity for every member of the global workforce. Our global Product Design team advances this vision through quality, inclusive design. We’re passionate about designing an equal, fair, and accessible platform that’s modern, engaging, and responsible.
About the Team:
The LinkedIn Business Platform powers the end-to-end purchase lifecycle for LinkedIn’s online and field-sold products. It supports critical business functions across multiple customer types, geographies, and product lines. Designed for adaptability and scale, the platform serves as the foundation for seamless transactions and enables multi-dimensional growth for the company.
About the Role:
We’re hiring a Principal Product Designer to lead 0→1 and platform-level design initiatives focused on scaling self-serve and AI-driven automation across LinkedIn’s core experiences. This is a high-impact role that blends system thinking, strategic foresight, and hands-on design leadership to drive platformization efforts and create cohesive, scalable solutions for diverse user needs and business contexts.
Why join the Product Design team at LinkedIn?
- Designers are strategic partners from vision to launch.
- You’ll work with a talented, mission-driven, and collaborative cross-functional team.
- Our work spans consumer and enterprise experiences, offering diverse growth opportunities.
Responsibilities:
- Lead Platform Design Strategy: Define and champion a long-term vision that enables self-serve, AI-powered workflows through cohesive platform and system design.
- Drive 0→1 Product Design: Lead early-stage, ambiguous problem spaces by framing opportunities, defining foundational systems, and shaping first iterations of new experiences.
- Build for Scale: Create extensible, modular design frameworks that support the evolving needs of multiple lines of business, personas, and use cases.
- Align and Influence: Collaborate across design, product, engineering, research, and data science to ensure alignment, consistency, and clarity across platforms.
- Mentor and Elevate: Guide other designers in system thinking and platform design, and contribute to a culture of craft excellence and user advocacy.
- We’re looking for designers who lead by connecting the dots between user insights, design patterns, and business goals. You will partner and collaborate closely with user research, UX writing, product management, engineering, marketing, and data science. Designing for the world's workforce takes a diverse, empowered team — come be a part of ours.
- To be considered for this position, you must include your portfolio, website or other samples of work.
Basic Qualifications:
- BA/BS degree in graphic design, design communication, human-computer interaction, or related field or equivalent combination of education and experience
- Experience participating in the complete product development lifecycle of web and/or software applications
- 10+ years of experience in user experience design or industry experience (corporate, software, web or agency)
- Proven ability to define and drive a bold platform design strategy that supports scalable, self-serve, and AI-driven experiences across complex systems
- Recognized as a subject matter expert in platform and system design, shaping cross-functional vision and elevating design quality across multiple product areas
- Strong track record of influencing product direction and aligning stakeholders across functions and business lines to deliver unified, strategic outcomes
- Exceptional ability to lead 0→1 product design efforts in ambiguous spaces—identifying patterns, reframing problems, and building clarity from complexity
- Demonstrated mastery in visual and systems-level communication—crafting compelling narratives that guide teams and inspire executive stakeholders
- Strong experience presenting and advocating for design decisions at the executive level, influencing organizational priorities and roadmaps through user-centered thinking
- Product Thinking
- Visual Design
- Interaction Design
- Storytelling
- Leadership
The pay range for this role is $180,000 to $290,000. Actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years & depth of experience, certifications and specific office location. This may differ in other locations due to cost of labor considerations.
The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For additional information, visit: https://careers.linkedin.com/benefits.
Additional Information
Equal Opportunity Statement
We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.
LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.
If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at accommodations@linkedin.com and describe the specific accommodation requested for a disability-related limitation.
Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:
- Documents in alternate formats or read aloud to you
- Having interviews in an accessible location
- Being accompanied by a service dog
- Having a sign language interpreter present for the interview
LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.
San Francisco Fair Chance Ordinance
Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.
Pay Transparency Policy Statement
As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.
Global Data Privacy Notice for Job Candidates
Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.